{"id":83,"date":"2024-04-07T02:43:28","date_gmt":"2024-04-07T00:43:28","guid":{"rendered":"https:\/\/oystersandpearls.de\/?page_id=83"},"modified":"2025-02-20T17:25:38","modified_gmt":"2025-02-20T16:25:38","slug":"home-2","status":"publish","type":"page","link":"https:\/\/oystersandpearls.de\/en\/","title":{"rendered":""},"content":{"rendered":"
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Concept<\/p>\n\n\n\n

New, surprising, unique<\/p>\n\n\n\n

Oysters & Pearls is the New Luxury Experience that combines the love for fine jewelry and exclusive watches with the world of gourmet food.<\/p>\n\n\n\n

Hosted by the delicatessen Dallmayr, with its unique expertise in gourmet food, the 2-star restaurant Alois, and its excellent location near Maximilianstra\u00dfe, this iconic traditional establishment attracts over 4,000 guests daily. Participating brands gain access to a luxury-oriented and financially strong target group.<\/p>\n\n\n\n

Around 25 selected premium and luxury brands with the highest standards present their exclusive products to Very Important Customers (VICs), VIPs, media representatives, influencers, and the public over the course of this three-day event. Participating brands have the opportunity to sell these products directly or through a local jeweler.<\/p>\n\n\n\n

Oysters & Pearls achieves excellent reach into relevant target groups through an intensive media partnership with MADAME magazine and comprehensive supporting PR and marketing activities.<\/p>\n\n\n\n

For all participants, this results in a mutual image transfer that conveys shared values of tradition, highest quality, craftsmanship, elegance, modernity, and stylistic confidence.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Audience<\/p>\n\n\n\n

Stylish, modern & chic<\/p>\n\n\n\n

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  • Customers of Dallmayr between the ages of 35 to 55 years old, drawn to luxury and possessing significant purchasing power, engaged through extensive marketing and PR efforts and a media partnership with MADAME magazine<\/li>\n<\/ul>\n\n\n\n
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    • Customers from Dallmayr's exclusive distribution list and the high-end patrons of the iconic delicatessen in Munich's prime location<\/li>\n<\/ul>\n\n\n\n
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      • VIP customers invited from the participating brands<\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>
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        Date & Schedule<\/p>\n\n\n\n

        Three days of fascination with jewelry and watches, culinary delights, and the best atmosphere<\/p>\n\n\n\n

        14 \u2013 16 November 2025<\/p>\n\n\n\n

        Oysters & Pearls follows Dallmayr's opening hours:<\/p>\n\n\n